Escada stands for modern elegance, cool glamour, and sensual femininity. It offers everything from must-have everday items for business and leisure to red carpet occasions for women with a distinct sense of luxurious quality and excellent fit. The Escada woman loves glamour, but interpreted in a fresh, modern way.
Exclusive, enchanting colour palettes highlight seasonal trends and prints in every Escada collection. The Escada Eyewear is dynamic in its styling and embodies the alluring femininity of Escada's redefined fashion direction for women wishing to express their uniqueness.
The Escada Group is a globally operating group of companies in the luxury segment and ranks among the worldwide market leaders for ready-to-wear women's fashion in the high-end segment. With 1,100 points of sale, Escada is present in over 80 countries worldwide. The roots of the company go back to 1976 when Margaretha and Wolfgang Ley founded their first fashion house, which later became Escada AG. In November 2009, the worldwide business of former Escada AG was acquired by Escada Luxembourg S.à r.l., a company indirectly owned by a trust of the Mittal family.
Today, ESCADA Luxembourg S.à r.l. is the parent company of the ESCADA Group consisting of 18 international subsidiaries.
Sun Collection 2019
The ESCADA Sun 2019 Collection draws inspiration from the brand's latest fashion creations, reinterpreting its heritage in a modern key and playing with the most iconic elements of the ready-to-wear collection. Marked by an exquisitely refined design, ESCADA’s very diverse eyewear offering encompasses wide, squared glasses, geometric styles and ultra-feminine lines, such as cat-eyed or heart-shaped frames, inspired by the ESCADA Heart Bag. The brand’s quintessential attention to details translates into temples embellished with rich crystal and pearl decorations or sophisticated processing techniques that reproduce the texture of ESCADA's refined fabrics. The frames and lenses, also available in a cosmetic version, feature unexpected colour combinations.
Optical Collection 2019
The glasses in ESCADA's 2019 Optical Collection reveal an irredeemably feminine and therefore extraordinary personality. Bold colours and big shapes, combined with top quality and attention to detail, perfectly convey the elegance and joie de vivre of today’s woman. Inspired by fashion collections, the optical collection features an intense colour palette and details inspired by accessories, such as the iconic heart and the double “E” logo, known all over the world and present on all optical and sunglass frames. The choice of lines and unusual combinations of materials represent a meeting-point between art and technology, time and space, life & business, fashion and uncompromising wearability.