POLICE was born in Italy in 1983 from an intuition dreamt up by De Rigo, one of the world’s leading groups in the production and distribution of premium-quality eyewear. It is the Eighties and everything defines who you are: music, style and attitude - from what you listen to, to what you wear - and this is also true for eyewear. Practicality is no longer enough, people are now expecting more and...

Born in 1878, it’s the oldest eyewear brand in Italy. Among the pages of its history, we find a constant focus on the future and innovation. This history endows the brand with a natural superiority, meaning that still today it is the ultimate cult spectacle. Its distinctive classic and sophisticated lines, along with its highly evocative vintage feel, result in very up-to-date models: in a world...

Founded in 1985, Sting is a fashion brand with a green calling that targets the young – individuals who more mindful of the environment. From the coming together of Sting’s creative nature and energy, and the De Rigo Group’s experience, come increasingly innovative and original products. Today, Sting speaks to young people who love to be fashionable and care for their appearance down to the smalle...

Yalea is an all-female brand of sunglasses and prescription eyewear, designed and produced with women in mind. A timeless, elegant and feminine brand that seeks to be an inspiration to all women, contributing to communicating a new vision of freedom of expression and independence from fashions. Yalea combines aesthetic and ethical values with eyewear styles that frame the face without concealing i...