Yalea in Madrid: between art and new connections

On June 4, Yalea took part in cerARTmic – Feria de Arte Cerámico, one of Madrid’s leading cultural events, engaging in a dialogue with the world of contemporary art. Founded and directed by Sara Zaldivar, Yalea’s Digital Ambassador, the initiative also involved artist Alejandra Arias and image consultant Carolina Lober. The brand’s participation was fully aligned with Yalea’s positioning, further strengthening its connection to a narrative centered on creativity and female leadership. Alongside ambassadors Almudena Cid, Eugenia Osborne, Julia Medina, and Sara Zaldivar, the event generated visibility and meaningful connections within Spain’s cultural landscape. During the event, Yalea also presented its SS26 collection, complemented by a dedicated styling bar that offered guests a firsthand product experience through personalized consultations, further reinforcing the brand’s dialogue with the worlds of creativity and female leadership. A meaningful occasion to celebrate talent, creativity, and diverse female perspectives—values that have always been at the heart of Yalea’s identity.