Lozza presents its new FW26/27 collection on Lake Garda

For the launch of its FW26/27 collection, Lozza chose Lake Garda, the same setting featured in the brand's new campaign

To mark the launch of the new Fall/Winter 2026/27 collection, Lozza welcomed talents and guests to Lefay Resort & SPA Lago di Garda for an immersive experience inspired by the campaign concept. Throughout the stay, guests discovered the collection through a series of activities designed to celebrate the pleasure of slowing down and enjoying time in a more authentic way. Highlights included a sunset boat tour on Lake Garda and a pajama brunch created in partnership with Telerie Spadari Milano. The experience offered an opportunity to present the collection in a setting that reflects the campaign's imagery, bringing together atmosphere, location and lifestyle. The initiative also gained visibility in the national press, with dedicated coverage featured in Vanity Fair Italia, Esquire Italia and ELLE.