Female Leadership and Inclusive Culture: The Logistics of Elisabetta Pradal

The S/S 2026 campaign "Beyond the Glass Ceiling" . has recently launched for Yalea, our house brand that embodies the values of women's empowerment. This year, the campaign explores the stories of women who have reached the top of their fields in historically male-dominated sectors. The launch of this second part of the campaign provides the perfect opportunity to look within our own company and introduce you to stories that demonstrate how, for De Rigo Vision, gender equality is not merely a marketing topic, but a value rooted in our culture and our daily commitment. Today, we share one of these stories through the voice of Elisabetta Pradal, Executive at De Rigo Vision and Head of Logistics: a professional who broke the glass ceiling ante litteram, thanks to her determination, her skills, and the company’s foresight in recognizing her merits without prejudice, long before the "glass ceiling" became a subject of public debate.

Equality is not measured in slogans, but in the concrete opportunity to express one's value

Elisabetta built her professional growth through determination, expertise, and empathetic leadership. But talent—as she explains in the interview—is not enough if it does not encounter a context capable of recognizing it. Her journey proves that while personal mettle is fundamental, the corporate mindset is decisive in transforming potential into leadership and aspirations into opportunities. Returning from maternity leave, the expansion of responsibilities, and her appointment as an executive in a historically male sector: these are milestones that represent a model of real empowerment. A model to which everyone, given equal ability, should have equal access .

Empathetic leadership as a strategic lever and gender equality as a corporate value

In the following interview, Elisabetta Pradal discusses what happens when you choose to integrate the human factor into a world made of numbers, flows, and timing. It is a direct and practical account, showing how empathy, the ability to read people, and mutual trust can become strategic tools and a real competitive advantage, even in a technical field like logistics.